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Development & Design

How to Make Benign Neglect Work for You…

The other day, one of the morning shows did a segment on men’s socks, an area of commerce which has seen little change over the years. Until recently, men’s socks came in three styles — boring dull, and bland. The last major innovation to push the “sock envelope” was the argyle sock, ...

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New Change In Google AdWords Impacts Businesses…

A big recent change to Google AdWords will dramatically change the way you optimize your campaigns. Specifically, the change is impacting view-through conversions (VTC). This may seem like an overly technical thing that most Google advertisers may have never even heard of, but it is actually something useful for campaigns of ...

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